Product Marketing Mgr Life Science/Diagnostic Boston

Please contact Tara directly if you are interested.  

 
Product Marketing Mgr (Upstream)
Medical Device
(Greater Boston, MA)
 
We have a new and exciting job opportunity to share with you today. We are currently searching for a Product Marketing Mgr for our client in the Greater Boston, MA area. 
 
 
~Product Marketing Mgr~
 
Overview:
 
Drives product development through a disciplined stage gate approval process. Is aware of and may identify new growth areas, new technology and emerging product/service opportunities. 
 
Participates in upstream marketing and providing key product or market requirements to marketing and R&D.  
 
Collaborates with research and development to create products and validate early product definitions. Executes cross functional stage gate process for a specific product or market segment.  
 
May provide strategic direction input as needed.
 
·        Understands the key customer requirements in order to effectively lead product development, enhancement and obsolescence of product. Leads the effective cross functional delivery of new products, promotion and enhancement of existing products and managing the obsolescence of mature products. 
·        Coordinates technical product development for new products and enhancements projects, using market research and Voice of Customer Input, including product features and benefits, product packaging and sizes, and regulatory requirements.
·        Establishes key project objectives and milestones for the product development plan, communicates plan to sr. management and other parts of the organization, and secures commitments to the plan cross functionally; monitors plan and corrective actions to ensure successful revenue achievement.
·        Fosters effective partnerships and relationships cross functionally to ensure effective development, clearance and launch of products through R&D and Regulatory to global market managers for effective launch.
·        Provides product data and key features/benefits that meet market and customer needs to the market managers and training function to ensure effective marketing material development.  
·        Partners effectively with Regional Marketing teams to support sales execution including, but not limited to, presenting technical and product features, benefits and demonstrations of product.  May participate and contribute to the development of sales tools and turnkey programs for regional adoption and customization for local needs.
·        Participates in the creation of product specific tactical plans.   
·        Develops and disseminates information on a continuous basis to pertinent parties concerning the fulfillment of project goals and objectives. 
·        Provides product and sales support consultation to field personnel and customers during the early life of new products.
·        May provide insight to enable establishment of worldwide guidelines for pricing of specific market segment(s) or product. 
Education and Experience Requirements:
·        BS/BA required,
·        MBA preferred.
·        5+ years progressive product development and project experience with a minimum of 3 years in a life science related industry-prefer medical device; diagnostic experience (preferred) and experience in a product area where the goal was to change “accepted†clinical practice (preferred). 
·        International and domestic market experience beneficial.
·        Successful record of accomplishment in product development, program management and/or commercial marketing preferred.
·        Ability to demonstrate capacity for clinical comprehension and applications of a product in a clinical environment.
·        Strong presentation, collaboration and influence management skills and knowledge of developed market models.
·        Proven capability to work as a team player, leading or participating in cross functional teams.
·        Travel Requirements: Up to 25%
 
 

Tara Merrow
p. 603-890-0277 (est)
e.  taramerrow@national-staff.com
w. www.national-staff.com (Check out our NEW website!)
 
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