Ten Ways to Use LinkedIn to Find a Job

From Guy Kawasaki's Blog

Searching for a job can suck if you constrain yourself to the
typical tools such as online jobs boards, trade publications,
CraigsList, and networking with only your close friends. In these kinds
of times, you need to use all the weapons that you can, and one that
many people don't-or at least don't use to the fullest extent, is LinkedIn.

LinkedIn has over thirty-five million members in over 140
industries. Most of them are adults, employed, and not looking to post
something on your Wall or date you. Executives from all the Fortune 500
companies are on LinkedIn. Most have disclosed what they do, where they
work now, and where they've worked in the past. Talk about a
target-rich environment, and the service is free.

Here are ten tips to help use LinkedIn to find a job. If you know
someone who's looking for a job, forward them these tips along with an
invitation to connect on LinkedIn. Before trying these tips, make sure
you've filled out your profile and added at least twenty connections

1. 
   

   Get the word out. Tell your network that you're
   looking for a new position because a job search these days requires the
   "law of big numbers" There is no stigma that you're looking right now,
   so the more people who know you're looking, the more likely you'll find
   a job. Recently, LinkedIn added "status updates" which you can use to
   let your network know about your newly emancipated status.

   
   


2. Get LinkedIn recommendations from your colleagues.
   A strong recommendation from your manager highlights your strengths and
   shows that you were a valued employee. This is especially helpful if
   you were recently laid off, and there is no better time to ask for this
   than when your manager is feeling bad because she laid you off. If you
   were a manager yourself, recommendations from your employees can also
   highlight leadership qualities.


3. 
   

   Find out where people with your backgrounds are working.
   Find companies that employ people like you by doing an advanced search
   for people in your area who have your skills. For example, if you're a
   web developer in Seattle, search profiles in your zip code using
   keywords with your skills (for example, JavaScript, XHTML, Ruby on
   Rails) to see which companies employ people like you.

   
   


4. 
   

   Find out where people at a company came from.
   LinkedIn "Company Profiles" show the career path of people before they
   began work there. This is very useful data to figure out what a company
   is looking for in new hires. For example, Microsoft employees worked at Hewlett-Packard and Oracle.

   
   


5. 
   

   Find out where people from a company go next.
   LinkedIn's "Company Profiles" also tell you where people go after
   leaving the company. You can use this to track where people go after
   leaving your company as well as employees of other companies in your
   sector. (You could make the case that this feature also enables to
   figure out which companies to avoid, but I digress.)

   
   


6. 
   

   Check if a company is still hiring. Company
   pages on LinkedIn include a section called "New Hires" that lists
   people who have recently joined the company. If you have real chutzpah,
   you can ask these new hires how they got their new job. At the very
   least you can examine their backgrounds to surmise what made them
   attractive to the new employer.

   
   


7. 
   

   Get to the hiring manager. LinkedIn's job
   search engine allows you to search for any kind of job you want.
   However, when you view the results, pay close attention to the ones
   that you're no more than two degrees away from. This means that you
   know someone who knows the person that posted the job-it can't get much
   better than that. (Power tip: two degrees is about the limit for
   getting to hiring managers. I never help friends of friends of
   friends.) Another way to find companies that you have ties to is by
   looking at the "Companies in Your Network" section on LinkedIn's Job
   Search page.

   
   


8. 
   

   Get to the right HR person. The best case is
   getting to the hiring manager via someone who knows him, but if that
   isn't possible you can still use LinkedIn to find someone inside the
   company to walk your resume to the hiring manager or HR department.
   When someone receives a resume from a coworker even if she doesn't know
   the coworker, she almost always pays attention to it.

   
   


9. 
   

   Find out the secret job requirements. Job
   listings rarely spell out entirely or exactly what a hiring manager is
   seeking. Find a connection at the company who can get the inside scoop
   on what really matters for the job. You can do this by searching for
   the company name; the results will show you who in your network
   connects you to the company. If you don't have an inside connection,
   look at profiles of the people who work at the company to get an idea
   of their backgrounds and important skills.

   
   


10. 
    

    Find startups to join. Maybe this recession is
    God telling you it's time to try a startup. But great startups are hard
    to find. Play around with LinkedIn's advanced search engine using
    "startup" or "stealth" in the keyword or company field. You can also
    narrow by industry (for example, startups in the Web 2.0, wireless, or
    biotech sectors). If large companies can't offer "job security," open
    up your search to include startups.

    
    


11. 
    

    Build your network before you need it. As a
    last tip, no matter how the economy or your career is doing, having a
    strong network is a good form of job security. Don't wait until times
    are tough to nurture your network. The key to networking (or
    "schmozing"), however, is filled with counter-intuitiveness. First,
    it's not who you know-it's who knows of you. Second, Great schmoozers
    are not thinking "What can this person do for me?" To the contrary,
    they are thinking, "What can I do for this person?" For more on
    schmoozing, read "The Art of Schmoozing."

    
    

Here are two more ways I can help you in your job search. First, for an aggregation of hundreds of newly posted jobs, check out Jobs.alltop. Second, to really stay on top of what's the latest news about LinkedIn, go to Linkedin.alltop; this will turn you in a true LinkedIn power user. Just remember me when you're rich and famous!

Addendum: "Using LinkedIn to Find a Job" by Kaye Monty

Read more: http://blog.guykawasaki.com/2009/02/10-ways-to-use.html#ixzz0QWt09415